Serial entrepreneur, Arian Simone, realized her life and business potential after experiencing devastating setbacks including job loss, homelessness and extreme financial hardship.
After a chance meeting with Coach Ken Carter – American business owner, education activist and former high school basketball coach, Arian’s life took a surprising turn that led her to develop a thriving event planning and movie promotion company, launch a fashion forward, free spirited and forever “Fearless Magazine” and create a non-profit to give back in a big way.
Learn how Arian Simone, CEO of Arian Simone Enterprises and Fearless Magazine, overcame some of life’s greatest struggles to build a media empire and why she knows, “If there is a will, there is a way.”
|Company:||Arian Simone Enterprises, Fearless Magazine|
|Founder, Age:||Arian Simone, 30|
|Startup Costs:||Less than $1,000|
How I Got Started
Fearless Magazine was started as a result of my personal fearlessness and wanting people to share their fearless journey with others.
In 2004, after college, I moved to Los Angeles for a new job. After one month of employment, the company was sold and I was laid off. With the job loss, I moved from my apartment and could no longer afford my car. I sold my clothes and belongings so I could eat and put gas in my car. I never imagined that this would happen to me!
There I was … educated (undergrad and graduate education) with no job. I applied for over 150 jobs and no one hired me. I tried temp agencies. I was on welfare and food stamps. It seemed like one bad break after another – my car broke down and I soon checked into a shelter. I was homeless for seven months. One day I called my mother and told her I didn’t even see the purpose of living if this is what life was like. Through these experiences my relationship with (Jesus) Christ grew stronger.
Later that year, an acquaintance referred me for PR and marketing work. They sent other referrals and in 2 weeks I had about 5 to 7 projects in full gear. I immediately got my car out of the shop, and moved into an office space. For a month I lived out of the office until I was able to afford an apartment.
The office space was a blessing; it was in a central LA high rise on the 19th floor. I shared the floor with a hip-hop station (100.3 The Beat). I would wake up every morning and network with celebrities scheduled for the morning show — I made plenty of contacts.
One day I ran into Ken Carter, Richmond High School basketball – Coach Carter, and he shared with me the fact that movie studios outsource services similar to those that I offered. He then offered me the opportunity to assist with various projects for the movie, Coach Carter, prior to its release.
From there, I contacted FAMU alumnus that I knew were in the movie business, Will Packer and Rob Hardy, and let them know what I had been up to. Soon after, I was blessed to work on projects including, Stomp the Yard and This Christmas. Sony Pictures soon became a client and we took on PR & Marketing campaigns for Takers, Quantum of Solace 007, Hancock, Seven Pounds, First Sunday, Taking of Pelham 1 2 3, and many more.
Best Success Story
My event planning and movie promotion company, Arian Simone Enterprises, has serviced celebrities from Lil Wayne to Chris Brown. We have developed star-studded events surrounding the Oscars and the Grammy’s.
Also my personal testimony birthed my non-profit, Live Your Dreams. We aid youth in identifying their gifts and talents and educate them on non-traditional careers and the value of living a fulfilled life. I also dedicate time to train others in skills that I have been blessed to learn, because to whom much is given, much is required.
I don’t share any of this to boast, but as a testament to witness to you that God is great, and with Him all things are possible. I take no credit for my success — it has been God’s hand upon my life doing all the work.
Biggest Startup Challenge
There are always challenges, but it’s all about your perspective. I remember hearing Bishop T.D. Jakes, chief pastor of The Potter’s House — a non-denominational American megachurch, located in Dallas, Texas saying, “Your opposition is your opportunity.” In retrospect, once you see what is gained from overcoming challenges, it is easier to glide right through any adversity.
#1 Tip for Entrepreneurs
As the old saying goes, “If there is a will, there is a way.” As long as you move forward and get things going with the resources that you have been given, I believe God will continue to open the doors for you. You just have to start the work and He always sends His angels as long as you are working.