Interview: Former HuffPo CTO, Paul Berry’s RebelMouse Gains High Profile Social Traction

Best Success Story:

In December 2012 Time.com used RebelMouse to power their Person of the Year social reactions page and Yahoo! News used [our “social front page” platform] to cover the blizzard earlier this year, which was the next biggest moment.

General Electric uses [RebelMouse] to power a part of their website and Fox used us [in February 2013] to power a large part of their site and social reactions to their latest episode of “The Following.”

NPR has also used [RebelMouse] to cover the asteroid and meteor showers that happened early this year and The Wall Street Journal used us for New York Fashion Week (NYFW) and their previous Davos coverage. I could go on…We’re pretty proud of the group of people who are using it.

Biggest Startup Challenge:

What we’re doing is a big technical challenge.

It’s hard to do what we’re doing at this scale. The website is very fast and we have created approximately 250,000 sites to-date. Building the technical team around it, though that plays to my strength as a previous CTO, was a big challenge. Another [challenge] was getting the product to that first point where people could really begin to use it.

#1 Tip for Entrepreneurs:

Create a company and products that are a direct reflection of yourself and your co-founders. The best companies are building off of everything that the founder(s) have learned and has a deep connection to their vision and what the world should be like.

Connect with Paul Berry on Twitter.

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Photo Credit: Paul Berry