As a small business owner, inevitably, you’ll find yourself making (and creating) quite a few presentations. From sales meetings, to pitch decks and even possibly marketing materials, presentations are a powerful tool to communicate ideas.
Microsoft PowerPoint slide presentation software is one of the most user-friendly, and widely available tools on the market that can assist novices and advanced users with creating dynamic presentations.
PowerPoint, a part of the Microsoft Office Suite, is often used to create presentation slideshows through a combination of images and text. However, many lack the skills to create a vibrant and informative presentation in order to convey the right message.
Here are five helpful tips to make your next PowerPoint presentation more interesting and dynamic.
Decide on the message you want to convey.
Before you create a PowerPoint presentation, determine what you want your audience to learn. If you are creating a pitch deck for investors, your goal is to make it compelling, eye catching, completed due diligence and to the point. Conversely, if the presentation is for an internal sales related meeting it will often be focused on a particular product or strategy with appropriate detail and information that is easily conveyed to a team of salespeople.
Make some notes or an outline.
Consider what you want the main message, and key takeaways, to be and write it down in a concise format. For instance, you can follow an academic structure by introducing your main point, supporting it with varying degrees of content, and finishing with a solid conclusion.
Consider aesthetics and readability.
The best way to convey information to your audience is by using bullet points or concise easy-to-read chunks of information on each slide. Avoid, when possible, reading directly from a PowerPoint presentation. The best presentations often have as little text as possible and, instead, focus on graphs, charts, videos and images to convey information.
The use of colorful and informative graphics can often turn a mediocre presentation into a highly effective and interesting one. Use clip art and charts to convey information. However, never clutter your slides with unnecessary transitions, animations, or sound effects as this can be distracting to the audience and could defer from the points you want to make. Too many visuals can hinder the ability of your audience to absorb the relevant information.
Make the presentation more interesting.
To prevent using large block of texts in your PowerPoint presentation, consider sharing supplementary handouts with your audience. Create a paper handout (i.e. one or two pages) which audience members can refer to during the talk and take home to review the main points of the presentation. You can also include extra proposals, information or ideas that were not included in your presentation.
Practice before you deliver a presentation.
Make sure you have practiced reading through the presentation prior to delivering it. You will want to ensure the presentation runs long enough for the allotted time you have been given, and that there are no spelling or grammatical errors. Present your speech to friends and family without reading from the PowerPoint. This will allow you to focus on the intonation and tone of your voice, enabling you to become a confident and enthusiastic speech giver, rather than completely relying on your slides.
Roman Sahakov is a business writer for Acuity Training. He enjoys writing different articles that explain the importance of sql courses, ms sharepoint courses, Microsoft excel courses and more. He is a very smart and watchful worker for the company as well as caring father and husband for his family.
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