While growing your customer base is most certainly important, so too is retaining the customers you already have.
Category: Customer Service
Small business customer service reveals insight and tools to help manage the customer service process and customer relationship. Learn how to turn prospects into raving fans – your customers will love you for it.
When things stay the same over time, as business owners we have a tendency to take our positive circumstances for granted. Sometimes, these circumstances include serving major clients that keep us cash flow positive and afloat.
There is nothing better than a customer who tells all their friends about your business. Customer advocacy can drive real growth because it’s not for sale.
Here’s an inside look at sound strategies every small business can use to retain more customers.
The golden rule of customer service is to always engage your customers, and social media is a great way to start.
Service reps need to have a wide variety of skills to be able to satisfy today’s customer. Training should go beyond product knowledge and old school canned responses.
Once the perpetually aggrieved customer has latched on to you and begun their demands, it’s time to step away and get back to the business of serving those who appreciate and value your contributions.
As a marketer, it’s about staying top of mind. But how do you get there? It starts with knowing what and how your customer thinks as it relates to your business.
Change is always on the horizon. A genuine commitment to putting your customer first can be tough, but it is always the right thing to do.
Every customer you retain generates profit for your bottom line. Every sale you make to an existing customer comes at a much cheaper investment, when compared with acquiring new customers.