While both disciplines entail communicating a story, they are different and commonly confused as being one and the same.
Category: Marketing & Sales
Small business marketing uncovers the latest trends, cutting edge tools and perspectives to help entreprneurs integrate marketing plans, enhance sales efforts and make those marketing dollars work harder.
Keep these four tips in mind to ensure a successful mobile app launch.
Learn how to develop a mobile app and get it listed on iTunes and Google Play.
Here’s a look at five branding and marketing techniques luxury brands are currently using, successfully.
So, what is actually required in order to create a great PR experience for all parties involved?
Here’s how to market your ground-breaking service or product to hesitant customers.
These telltale cues can pretty much guarantee you are about to lose the sale.
Here are four tips to help you create the best first impression at your next company event.
Whatever PR approach you take to get the word out, there are a few guidelines you should keep in mind.
Are you appealing to the psychological needs of your customers and potential clients?