Having participated in the launch of numerous startups, I’ve seen many founders spend too much on marketing. Here’s how to make your budget work smarter.
Branding is fluid. You can’t set it and forget it. Monitor your brand strategies to determine what works and delivers results.
We asked 10 entrepreneurs to share how they get people to “know, like and trust” their businesses. Here’s what they had to say.
Earning influencer status can be a long journey. These 6 methods can earn you credibility and authority in your industry.
You don’t have to have thousands of Twitter followers or publish daily blog posts to get noticed online. However, you do need an active online presence.
Ready to become an industry leader? It’s no longer a question of “if” you should sell your expertise and skills online, it’s simply a matter of “how”.
Branding isn’t easy for many small business owners. Here are four things you need to launch a strong brand from the start.
Have you ever heard the saying, “Dig your well before you’re thirsty?” This is how you will get found by your ideal customers.
Your branding communicates the first impression. Does your brand clearly communicate who you are and how you can help customers?
The gaming industry is one of the most profitable entertainment businesses in the world. Here’s what marketers can learn from it.