The gaming industry is one of the most profitable entertainment businesses in the world. Here’s what marketers can learn from it.
The unprecedented rate at which this augmented reality mobile exploration game has spread like wildfire hasn’t gone unnoticed by opportunist marketers.
If you are a startup, you are definitely in a competitive environment. Whether you are a news blog, daily deals site, social network or mobile application, you are probably facing some tough competition. You need to find some real qualitative differentiating factors between you and them. Game mechanics may be the solution to all of your problems.