While it may not be ideal to spend a lot of money on a monthly retainer required by a fancy PR firm, you can do public relations yourself, for free.
When it comes to PR, many startups and small businesses don’t have deep pockets. But brand recognition can be achieved without spending thousands.
If you’re preparing to hatch a business, don’t wait until after you launch to get the word out. Make your splash today by taking a DIY approach to PR.
The PR landscape has changed drastically. Here’s an inside look at the current state of the PR industry, trends, and the future scope.
Today, PR and SEO are two sides of the same coin. One depends on the other to spread content, drive branding, and of course, keep Google happy.
The Snuggie, Airbnb, Soylent and even Donald Trump arguably have something in common: epic timing. When it comes to PR, here’s how to ace yours.
When it comes to PR, I have only ever been my own publicist. I see no reason to go backwards and use outdated PR tactics.
Years ago I was asked, “What is PR?” At the time,…
As solopreneurs, we all dream about the big hit, the media coverage “home run” that will open all the right doors once and for all.
Every day presents countless opportunities to make an impression on someone who can help grow your business.