Here are several basic PR power moves that you can put into practice today with little to no budget.
Tagged: public relations
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Issuing press releases can create a number of substantial benefits for your business. The most obvious is this …
Every solid PR plan starts with a cohesive strategy. It is important to allocate resources for a cross-channel strategy that aligns with your overall business objectives.
Let’s rise above the noise and be realistic here … One week you love Uber. The next week you hate them. Both weeks Uber got paid.
Here’s a look at 6 key things I’ve learned after successfully pitching my own company for guest blogs, podcast interviews and web shows.
In 2001 my co-founder and I developed our first product,…
How can you increase brand awareness, sales, and reduce business risks–all in one fell swoop?
You probably don’t have time to read dozens of media kits so I did the grunt work for you and came up with a comprehensive list of tips for creating an effective media kit.
Many small business owners primarily consider PR activities to gain media coverage and grow their business. However, it needs to be a part of a much bigger marketing plan.