The Curator: PR Tips, The Year Of Mobile, SBA Flop, Online Presentation Tools

Here’s our weekly link roundup of small business buzz, musings and muchness. A curation of the best small business talk around the web.

Weekly Buzz: Sit back, relax, and enjoy our curated reads. Here’s our weekly link roundup of small business buzz, musings and muchness. A curation of the best small business talk around the web.

[hr]

Female Entrepreneurs Pay Themselves Less, Feel More Satisfied

Female social entrepreneurs pay themselves an average of 29 percent less than their male colleagues, according to new research conducted at the London Business School and published by the London School of Economics. The data point to what researchers are calling the “contented female social entrepreneur” paradox. (Big Think)

 

Scientists Have Discovered A Personality Difference Between Entrepreneurs And Employees

Around 13% of Americans are starting or running their own companies. Almost everyone else is an employee. We may have found out the difference between the two types. According to a 2013 Swiss-German study, the difference lies in disposition: While an employee is a specialist, an entrepreneur is a jack-of-all-trades.(BI Australia)

 

Is Your Press Release Really Newsworthy?

We’ve all been there. A client has the most amazing news to share and simply cannot wait to have you write a news release and put the “news” on the wire. Cringe. Sigh. All the journalists wait expectantly at the delete button. This scenario happens quite often, and it isn’t always the client’s fault. After all, they aren’t supposed to be the public relations experts. We are. (PR Daily)

 

7 Leading Accelerators For Overseas Startups Coming To Silicon Valley

Silicon Valley has become the epicenter of the startup universe, and with that comes a virtual tsunami of startups from all parts of the globe. These young companies are flocking to the home of Uber, Snapchat and Airbnb for a chance to change the world. They need venture funding, business relationships, mentorship, A-list talent and most of all strategic guidance. (Forbes)

 

Two New ‘Startups’ That Could Upend Intellectual Property Laws

Two new startups relying on relatively similar technology have recently presented business models that could necessitate revisions to our intellectual property laws. The first is Qentis, a “company” that is claiming (satirically, it appears) that its computers are in the process of generating essentially every possible combinations of words, preemptively copyrighting all creative text. The second is Cloem… (VentureBeat)

 

11 Tools For Online Presentations, Videos, Animations

Presentation tools can be helpful for creating content, such as product demonstrations to enhance a shopping experience. Oftentimes, slide presentations can be repurposed from your existing content. And, you can share short presentations on social media sites. Here is a list of online tools to create and distribute presentations. There are tools to make slides, incorporate video, and utilize animation. All of the tools are simple to use. (Practical Ecommerce)

 

How To Fail In The Internet Of Things

Innovation is prized in the growing space of the Internet of Things (IoT). But an innovative product design is not enough, and potential pitfalls abound. As demonstrated in a report published by the Federal Trade Commission (FTC), privacy and security need to be at the forefront of developers’ minds. Here are five lessons on what not to do when developing a connected product. (Re/code)

 

It’s 2015. What Does Mobile Mean Now?

For the past several years, marketers have proclaimed that it was “The Year of Mobile.” While it remains to be seen whether 2015 gets to don the official title—though it looks pretty promising—one thing’s for sure: All of the waiting around has given marketers plenty of time to figure out how they define and measure mobile. (eMarketer)

 

SBA’s First Effort To Match Entrepreneurs & Lenders Is A Flop

The idea behind the Small Business Administration’s (SBA) recent initiative called “LINC” is a good one. The SBA does not directly provide loans or advice to entrepreneurs. Visiting the SBA website can be a confusing and frustrating experience, because there is no direct way to apply for an SBA guaranteed loan, or set-up a business mentoring session from the website. (Forbes)

In this article