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Crowdfunding Helps Entrepreneurs Build Startup Teams From Scratch

When you find candidates through your crowdfunding efforts, you gain a few distinct benefits.

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When evaluating potential hires, here are four ways to gather the information you need to make an informed hiring decision:

 

  • Embrace conversations.

    You can’t expect everyone who sees your crowdfunding campaign to commit capital. They’ll have questions about your business model, technology, strategy, etc. Use these opportunities to gather recommendations and gauge their enthusiasm. More often than not, these conversations will lead to next steps for working together.

  • Check out their profiles.

    User profiles and social media pages provide a goldmine of useful information. Screening others’ profiles will allow you to learn about deals they’re interested in and scrutinize their qualifications.

  • Pay attention to companies they follow.

    You can predict a person’s intentions based on his following patterns. Someone following a large number of companies may simply be shopping around for a good deal. If he isn’t following others in your space, there’s a good chance he truly believes in your product or business model. Even if he is, he may just be trying to learn more about the industry.

  • Focus on the right requirements.

    When vetting potential employees or partners, be sure to focus on practical attributes. Do they have experience in your field? An incomplete profile could suggest they’re not serious about crowdfunding. Also, glance at their past history and geographic locations to glean a more complete picture of who they are and whether they’d be a fit.

Crowdfunding put us in front of prominent investors we probably never would have had access to otherwise. And as they spread the word within their own networks, we attracted a devoted band of followers.

The success of the campaign validated our company and the work we put in day in and day out. At the end of our experience, we not only financed our dream and gained some traction, but also built a dream team in the process. And knowing we have a loyal team behind us is the greatest validation of all.

 

This article has been edited and condensed.

In 2012, Sohin Shah successfully crowdfunded Valuation App with 57 backers and went on to start iFunding, which is now one of the leading real estate crowdfunding platforms in the world. Connect with @inno_funding on Twitter.

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