By Zig Ziglar — In a short and concise format Ziglar reveals the basics of how to persuade more people more effectively, more ethically, and more often. Ziglar draws from his selling experiences and shows that while the fundamentals of selling may remain constant, sales people must continue learning, living, and looking: learning from the past without living there; living in the present by seizing each vital moment of every single day; and looking to the future with hope, optimism, and education.
By Brian Tracy — Tracy shares the strategy, tactics, and mental preparedness that drives superior salespeople. Drawing on his own successful sales career and extensive experience as a sales consultant and seminar leader, Brian Tracy has developed a comprehensive and effective approach to selling.
By Jeffrey Gitomer — Gitomer aims to help salespeople reach their potential and close the big deal. By giving sales professionals the right answers to the toughest questions, Gitomer explores tough sales issues that include: how to make sales in any economic environment, ways to get that most-elusive appointment, top-down selling, how to fill the sales pipeline with prospects ready to buy and how to use the right questions to make more sales in less time.
By Peter B. Kyne — This classic motivational parable shows you how to make your own opportunities in life. Ever since its first printing by William Randolph Hearst in 1921, The Go-Getter has inspired entrepreneurs to take initiative, increase productivity, and excel against the odds. By applying timeless lessons in any easy read, entrepreneurs at all levels can learn to rekindle the go-getter in themselves.
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