When a WHO-declared pandemic turned the world upside down, many sought refuge in their homes, and where we live became even more important. The post-pandemic housing market dynamics of tight supply, strong demand, and low affordability are consistent themes.
Couple these market dynamics with the freedom to travel and it’s a boon to the rising interest in remote work and a flexible work lifestyle. However, finding the right type of housing can be a challenge. Luckily, one tech entrepreneur is catering to this new and influential market.
Marvin van Kalsbeek, the founder of AnyHouse, is a dynamic real estate and tech entrepreneur at the forefront of understanding and responding to housing trends and real estate market shifts. His ventures, fueled by a vision to simplify lives and spread happiness, correspond with today’s post-pandemic housing market.
Preference for remote work across demographics
According to McKinsey’s American Opportunity Survey on flexible work in the U.S., sixty-five percent of workers express a desire to work remotely all the time. From millennials seeking work-life balance to Gen X and baby boomers craving flexibility, they’re all bound by a common thread—a remote work lifestyle.
Free from the boundaries of a 9-to-5 office space, workers are redefining their housing preferences. Millennials lean toward urban co-living, while older generations gravitate toward suburban or rural homes with dedicated home offices.
A shift in housing preferences
As more people work from home, the real estate market exhibits a growing appetite for houses that offer flexible working areas. Buyers prioritize properties with home office spaces designed to enhance remote work productivity.
The pandemic ushered in new demands for homes, especially as more and more professionals work remotely. Footprints are getting larger, but builders note that this comes with more smaller rooms that can function as home offices, gyms, and more. Developers have also seen an increased demand for more power outlets and USB ports, also in support of remote working capabilities.
Location independence has also fueled the shift to suburban and rural living. As such, the real estate market adapted to developments emphasizing lifestyle and connectivity.
Marvin believes that the Dominican Republic, for example, with its diverse landscapes and lifestyles, has become a sought-after destination for remote workers. The region’s variety and appeal are evident in his listings on AnyHouse, which range from luxury towers in Santo Domingo to budget-friendly apartments in Punta Cana.
Growing demand for international property transactions
The rise of remote work has fueled the growing demand for international property transactions. “Work from anywhere” professionals seek housing alternatives in different countries, driving demand for platforms facilitating cross-border real estate deals. This trend poses challenges, requiring platforms to navigate legal and financial complexities.
“The AnyHouse website and app deliver unparalleled accessibility to meet the needs of remote workers exploring real estate beyond their borders.”
AnyHouse ensures a geographically diverse audience can easily navigate the platform in multiple languages, including English, Dutch, Spanish, and French, and currencies (USD, EUR, and DOP). The AnyHouse website and app deliver unparalleled accessibility to meet the needs of remote workers exploring real estate beyond their borders.
Technology and the global housing market
Technology bridges geographical gaps in the global housing market. Virtual property viewings are now the norm, enabling remote exploration of homes. Marvin’s approach aligns with the industry’s shift toward a digitalized real estate experience. By focusing on user-friendly design, multilingual support, virtual viewings, and data-driven insights, Marvin is simplifying the property search and transaction processes for users around the globe.
“Our advanced technology, including a robot that detects changes on brokerage websites, ensures our platform remains up to date without requiring additional content management. It’s all about providing users with a seamless, efficient, and technologically sophisticated real estate exploration and transaction experience,” Marvin explains.
The surge in remote work has sparked a paradigm shift in housing preferences, increasing demand for flexible workspaces and diverse living environments. In such a situation, entrepreneurs like Marvin exemplify innovative approaches to thrive in the global housing market.
Visit anyhouse.app to learn more.
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