Weekly Buzz: Sit back, relax, and enjoy our curated reads. Here’s our weekly link roundup of small business buzz, musings and muchness. A curation of the best small business talk around the web.
To outsiders, it used to seem as though running a startup was just a matter of hanging out with your friends while raising tons of venture capital funding. And that view isn’t all wrong. But in the decades since the Silicon Valley craze began, critics have been working to give both insiders and onlookers a reality check. (Portland Press Herald)
Do you have the qualities of a successful entrepreneur? Although there is no “one size, fits all” theory for entrepreneurship, a few guidelines may help those with a good idea become successful entrepreneurs. The following insights can help you embark on your next entrepreneurial venture with due diligence. (Investopedia)
For any small business owner, knowing how to hire is just as important as knowing who to hire. A business that fails to implement smart, strategic, and legally compliant hiring procedures will create a number problems for itself, from missing out on the best candidates to possibly breaking the law. (The Huffington Post)
“Entrepreneurship is in your DNA.” That’s a line from President Obama’s first post on Medium, titled “Why I’m Betting on You to Help Shape the New American Economy.” In the piece, Obama writes that he’s betting on younger folks to pursue new ideas and new enterprises “for decades to come.” “So here’s something we know for certain: Your rising generation of Americans isn’t just adapting to a 21st-century economy. You’re actively changing it,” writes Obama. (GeekWire)
Why is it that women with tremendous talent, big visions, and innovative ideas often don’t see their own brilliance while recognizing it in others? I recently interviewed author, entrepreneur and expert on women’s leadership Tara Mohr, who wrote Playing Big: Find Your Voice, Your Mission, Your Message because “I’m tired of meeting women who have important messages to share but whose self-doubt is keeping them quiet. I’m tired of encountering woman after woman deluded by the myth that she needs to be more something – more qualified, more prepared, more expert – than she is in order to share her ideas.” (Forbes)
Susan Coelius Keplinger, co-founder and president of advertising technology maker Triggit (and an extreme athlete) said starting a company wasn’t risky for her. “If you think about it, the worst case scenario is failure,” said Coelius Keplinger. “You can always go work for a company.” Coelius Keplinger also talked about the importance of building a diverse workforce from the get-go. “When you’re a young company you’re just growing so quickly, and you hire as fast as you can,” she said. (Fortune)
How do I know when I have been working too hard, or how can I tell when I have become fixated on a problem that I just need to let go of? These are two of the most pertinent questions a business person should be asking themselves on a daily basis. (Forbes)
PR is an important channel to get the word out about your startup. It not only is a way to get more customers, but it is also important for recruiting, business development, fundraising and your overall company morale. Although it can be a difficult channel to crack initially if you decide to do it on your own, it is very much possible to get good media coverage without hiring any agency. (PRDaily)
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