How To Ensure A Successful Home Sale

If you plan to sell your home in the near future and are feeling a little nervous about the process, here are some tips and tricks to help...

Are you ready to sell your primary residence? Perhaps you need to offload real estate that produces rental income?

If you’ve ever sold a home or heard stories from others, you know how stressful the process can be. It’s not quite as simple as putting your house up for sale and selling it simultaneously as you find your next dream home. It’s a lot more complex than that, and many sellers spend months preparing their houses and negotiating offers before a contract is even finalized.

If you plan to sell your home in the near future and are feeling a little nervous about the process, here are some tips and tricks to help you get started.


Decide when you need to sell

If you need to sell your house fast, research and look for impartial advice. In this case, selling your home online may be a viable option. Online home sales is a popular option for many homeowners that wish to skip the usual stress of home-selling. There are platforms, like Ready Steady Sell, for example, that showcase trusted and vetted cash buyers and even provide online quotes.

Even if you don’t need to sell your house fast, having online visibility for your property is key, because that’s where buyers look first.


Find a reputable real estate agent

Of course, selecting a well-reputed agent is ideal, but review their credentials and come to your conclusion.

Before you decide on your real estate agent, conduct research. It might be tempting to settle with the first estate agent you stumble across online or a recommendation from a close friend. But remember it’s not only about finding an estate agent, but it’s about finding the one with the most experience in your local market, who ensures the best results too.

Photo: Avery Klein, Unsplash
Photo: Avery Klein, YFS Magazine

To earn your business, some real estate agents will value your home at a surprisingly high price. Although this may be appealing initially, houses that are initially overpriced on the market run the risk of not selling at all. Meanwhile, multiple price cuts are not a good sign for potential buyers.

If an agent values your home far above homes of a similar size and comparable amenities in the area, ask how they came to their conclusion. Did the overvalue your home to get your business rather than taking your best interests to heart?

If you sign off on this, your home will likely stay on the market longer. As a result, you’ll have to reduce the price, the listing will become stale, and viewings will dry up. People will wonder what’s wrong with the property. Ultimately, the longer your house stays on the market, the less negotiation power you will have.


Leverage the power of online real estate marketing

As I mentioned above, online visibility for your property is key. In fact, according to Forbes, “one of the first places your potential clients go when looking for a home is online. In fact, 94 percent of millennials and 84 percent of baby boomers went online to find their future homes. That’s why it’s so important to make sure you’re ready to engage them in the digital space in a way that translates to real-life business.”

Given the rise in internet usage, as many as 90% (or more) of potential buyers will begin their property hunt online. Therefore, the impression you make on the internet is essential to the overall success of the sale itself.

Nowadays, every reputable real estate agent will have an online presence. They’ll also ensure your home is listed on the right listing websites.

Photo: Naomi Hébert, Unsplash
Photo: Naomi Hébert, YFS Magazine

A strong online presence for your property will require compelling and professional pictures. The first impression is critical and can make the difference between a viewing request and scrolling past your home. Professionally staged homes with well-lit and high-resolution photographs will encourage buyers to click and read more about the property.


Sell your house at the right time

Every market has historically favorable selling periods. Consult real estate agents on timing. There is a wrong time to sell your home. Historically, people tend to purchase more homes in the Spring leading into the Summer. Meanwhile, people are a lot less likely to show interest in the Autumn and Winter. It makes sense when you think about it – who wants to move in the cold, dreary weather?


Manish Kuwar is sharing real estate tips on behalf of Seafy Web Solutions, a one-stop solution for website development, digital marketing and app development.


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