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Digital
WELCOME AD – VIDEO
WELCOME AD | VIDEO
Ad Specs And Creative
Welcome Ad – Video
R
each influential small business decision makers with a high impact Welcome Ad – Video. YFS Magazine’s Welcome Ad – Video unit grabs reader attention with sitewide visibility and provides 100% share of voice and competitive separation – delivering access to premium digital real estate on the homepage and run of site (above the fold).
An A/B Split Test analytics package is available to experiment with optimizing engagement, conversion rates, and more at an additional cost. Inquire for details.
CREATIVE SPECS
Creative Unit Name: Welcome Ad – Video
Ad Size (Viewable): Width: 1280px max, height: 720px max (16:9 aspect ratio)
Max File Size: 60mb
File Type: VAST or MP4
Frame Rate: 24fps max
Bit Rate: Recommendation is 5mbps for 720p and 8mbps for 1080p
Video Length: 30 seconds
Autoplay: Yes
Audio: User-initiated
Call to Action: Yes
Call to Action URL: Yes (Clean URLs only. E.g., www.domain.com/signup)
Serving Option: Site served
Submission Lead Time: Minimum 5 business days prior to campaign launch
FILES PROVIDED BY ADVERTISER
Video File: Send video file(s) using Dropbox or provide a direct link to the video assets.
Call to Action Phrase: Examples: Get Started, Sign up, Sign up Free, Learn more, View Demo, Start a Trial, Join Free, Claim your Free Trial, Shop Now, Schedule a Visit, Book a Class, etc.
Call to Action URL: Links MUST be clean URLs (i.e., semantic URLs) that are readable and intuitively represent the underlying resource as well as relevant to the subject matter of the advertisement (An example of a clean URL is: yfsmagazine.com/startups/top-startup-tips/).
CONTACT US
Learn more about this fully customizable premium advertising unit to introduce new products and services to small business decision makers.
Impressions based. The number of times your ad is viewed on yfsmagazine.com
Placement
Welcome Ad – Video is an premium ad unit that is featured Homepage & Run of Site (ROS) – above the fold.
Reporting
Analytics (impressions delivered, average engagement, and total plays) are available for this ad unit. An A/B Split Test upgrade package is available upon request.