5 Easy Ways to Drive Traffic to your E-Commerce Website

If you're website traffic numbers aren't what they could be, here are five easy ways to increase your company's brand awareness online.

4. Leverage your existing social network.

Do you regularly launch promotions to drive online sales? If so, ensure to promote your latest incentives across your social networks. Develop a promotional plan and a corresponding social media content plan that includes effective call to actions to visit your website. Schedule social media blasts and put your promotion on autopilot.

5. Market low-cost, high return freebies.

Is there something you can give away for free on your website? An e-book, samples, downloads, promotional items, etc? Who doesn’t enjoy free stuff!? But don’t stop there — make sure that you tie your freebie promotion into a lead generation activity — such as email acquisition — so you can continue the conversation with qualified customers.

What are some of your favorite ways to increase website traffic? Let me know in the comments section below.

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