[pullquote align=”right”]Uber is disrupting the taxi industry and this has regulators up in arms as they flail to protect their way of life.[/pullquote]At a minimum, Uber offers black car or luxury car operators the ability to expand their customer base when they are in between jobs. The price is often comparable to that of a standard cab and as you can imagine taxi operators are not in love with Uber. Essentially, Uber is disrupting the taxi industry and this has regulators up in arms as they flail to protect their way of life.
Rather than fixing the taxi industry’s problems or setting out to improve passenger experiences, regulators and officials instead cry foul and attempt to block Uber in each city it introduces. WTF!? If anything, that’s a response worthy of Digital Darwinism and a strong example of disruptive selection in action.
If you have a choice, the decision is easy. And over time, unless the taxi industry innovates to compete, companies such as Uber and Sidecar will at come point become the norm. To date, Uber is now in 29 cities internationally and was recently awarded Fast Company’s “2013 Most Innovative Company in Mobile.”
The Industry Impact of Disruption
Disruption eventually gives way to models and templates for others to follow. Eventually however, disruption evolves into business as usual until it is disrupted again through a process of disruptive selection.
[pullquote]To compete for the future takes more than intent to disrupt, it takes vision to see what others cannot and perseverance to do what others cannot or will not. [/pullquote]Reacting to disruption may already be too late. Setting out to improve experiences and outcomes and finding innovative ways to do so is your only answer. And, this is something that becomes part of everyday business.
Setting out to disrupt markets is commendable, but to compete for the future takes more than intent to disrupt, it takes vision to see what others cannot and perseverance to do what others cannot or will not.
The best investment you can make in business is the quality and experience of your product for it is the experience that people will document and share. In a connected economy, those shared experiences become the trusted leverage other consumers seek to make informed decisions.
Every threat has its antagonist. Disruption is only thwarted, or also fueled by, innovation.
Innovate or die.
This article has been edited and condensed; it originally appears here.
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