How To Avoid Startup Burnout And Stay Energized In Business

If you have recently started a new business, here are three powerful ways to stay energized, remain inspired and avoid burnout.

Entrepreneurship is not for the faint of heart! Starting a new business is exciting and at the same time demanding. New entrepreneurs can easily become hyper-focused on the management of their businesses and forget to focus on themselves. Instead, they need to fuel themselves for the long, exciting, challenging, and dynamic days ahead.

If you have recently started a business, here are three powerful ways to stay energized and avoid burnout.


1. Know who you are in business

At this point, the what of business is crystallized. However, it’s just as important to know ‘who’ – with a twist. Outside of knowing who you serve (i.e. ideal clients) it’s equally important to know ‘who’ you are as an entrepreneur.

When you know who you are it will fortify you on days when energy and excitement for business is low. Intimately Discover your purpose, the lives you will change, the offering that makes a difference, and the innovation that improves your environment).

Discover who you are as a founder by asking yourself several questions:

  • What impact do I want to make?
  • What do I stand for?
  • What do I stand against?
  • How am I unique?


2. Surround yourself with like-minded entrepreneurs

Photo: Priscilla Du Preez, Unsplash
Photo: Priscilla Du Preez, YFS Magazine

Connect with others who understand your journey. Like-minded entrepreneurs will provide a new lens in which to view challenges, present opportunities for new partnerships, and offer emotional support. Here’s a look at how to get started:

  • Create a targeted list of people you’d like to connect with and befriend that are at the same stage of their business journey as you, those that are a few steps behind you, and a few that are many steps ahead.
  • Ask your network (friends, family, etc.) for names of people that they think you should connect with (and reach out to peers in professional associations that you belong to as well).
  • Create a group that focuses on adding value to everyone, no matter where they are on their entrepreneurship journey. Make it a fun and interesting experience.


3. Evolve intentionally and brilliantly

New entrepreneurs often believe that they will remain the same along their entrepreneurial journey. However, life and your business will press you to change and pivot. Be open to the idea that you will change and grow along the way. This is one of the most unexpected and exciting parts of entrepreneurship.

To grow and evolve brilliantly:

  • Consider what makes your heart skip a beat and what you would do without compensation. Now, devise ways to do more of that.
  • Be brave enough to reimagine your business and transform in new directions or business ventures, if desired.
  • Learn when to bow out and do something else. No one is obligated to remain in a business or industry that no longer inspires. There are many chapters to your life and business. Feel at ease with flipping the pages.


New entrepreneurs are blinded by the excitement of starting the business of their dreams. When the excitement dies down, it is vital to sustain and reenergize your passion. When you know how to replenish yourself this mindful approach will ensure you don’t burn out.


Phyllis Reagin is the Founder of At The Coach’s Table, a Los Angeles-based confidence coaching company. A former leader for a Fortune 500 company, she teaches female leaders how to uproot their insecurities, to assertively deal with others and situations, and to find their empowered voice. You can sign up for Phyllis’ free weekly Confidence Sparks emails here.


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