Can You Navigate The Hard Yards of Entrepreneurship?

The reality is that entrepreneurship is a journey, not a destination. The destination is a fixed dot, while the journey connects the dots.

Entrepreneurs around the globe are individuals who, regardless of their business pursuits, share one essential key trait: determination. Yet, even the best entrepreneurs often need a little assistance to adequately navigate varied aspects of entrepreneurship.

Whether an entrepreneur needs customized SEO and paid search strategy, and consults with an agency, like Hesk Agency in Sydney or decides to learn the ropes of digital marketing on their own, if you want to be successful, you must be willing to learn new skills and partner with experts to outsource capabilities that don’t exist in-house.

Entrepreneurship is one that is realized only by those who are willing and able to learn and endure when the going gets tough. Challenges along the way are a constant in business. This is especially true if you are driving a business idea forward from day one. There’s much to be said about learning the ropes as you navigate the risks and the rewards.


Entrepreneurship is a journey

The reality is that entrepreneurship is a journey, not a destination. The destination is a fixed dot, while the journey connects the dots. The journey is what happens along the way as you aim to reach a destination.

Reaching your destination is just a moment in time, but traveling towards your destination is every moment in time. Successful entrepreneurs learn to embrace and own each moment as they navigate an unknown path of twists and turns.

Photo: Emre Keshavarz, Pexels
Photo: Emre Keshavarz, YFS Magazine

It’s a challenge, and without full attention and commitment to the small details, as you work toward the bigger picture, you will struggle more than necessary along the way. So be honest with yourself throughout the process.


Embrace the learning curve

Longevity and success in business is not an accomplishment that comes without hard yards. Building a successful business comes with difficult, tedious, slow, monotonous, and unglamorous work and effort that is necessary. It’s a part of the process. And if we focus more on individual destinations rather than the culminating journey, we forget to enjoy it.

Bringing a business idea to market takes a lot of energy, money, and time. This requires navigating a learning curve as you build proficiency.

Ultimately, efficiency and effectiveness improve over time; the more an entrepreneur performs a business-related task. The learning curve will look different for every entrepreneur. The variables could include the industry, jargon, business model, monetization methods, motivation, previous knowledge or experience, quality of practice, and much more.


Commit to the long haul

At the end of the day, navigating the journey, overcoming learning curves require a commitment to longevity.

Our performance, skill, and ability decline with time unless we intentionally take control of our professional development. Learn the necessary hard skills and invest in your soft skills — people skills, communication abilities, individual habits, emotional intelligence, time management, and leadership skills. This will help you to become more effective at dealing with difficulties as they arise.

Lastly, stay in your lane. If you focus too much on what everyone else is doing and not enough on your responsibilities, you’ll find yourself anxious, overwhelmed, and falling behind. It’s a common mistake that many entrepreneurs make. So, focus on your idea, grow it, nurture it –– and expect the hard yards.


Craig Lebrau is the CMO of Media Insider, a Wyoming-based PR company that aims to disrupt the way companies communicate their brand in the digital era.


© YFS Magazine. All Rights Reserved. Copying prohibited. All material is protected by U.S. and international copyright laws. Unauthorized reproduction or distribution of this material is prohibited. Sharing of this material under Attribution-NonCommercial-NoDerivatives 4.0 International terms, listed here, is permitted.


In this article