The power of customer relationships shouldn’t be underestimated, especially if you value customer loyalty, positive reviews and word-of-mouth advertising.
Learn how to manage the growth stage of your small business with strategic insights and solutions to daily business challenges. Need simple tips to maintain a profitable company? We’ve got you covered.
It takes more than a cool idea to make it in today’s startup world. For every success story, there are dozens of failed attempts.
Having participated in the launch of numerous startups, I’ve seen many founders spend too much on marketing. Here’s how to make your budget work smarter.
Customer happiness isn’t easy. Most people think a great personality and a smile makes great service, but there’s more to it.
The Snuggie, Airbnb, Soylent and even Donald Trump arguably have something in common: epic timing. When it comes to PR, here’s how to ace yours.
When I think back to a recent dispute with a client, I realize how important it is to navigate client confrontations with a plan.
Partnership deals are a key strategic advantage for startups and small businesses. However, not all deals are created equal.
If you want to retain your hard-won customers, build their loyalty by making the following best practices part of your company’s core values.
Chatbots do not just impact your bottom line. They will also impact the perception your customers have of your business.
New entrepreneurs who want to find new areas of opportunity can do so by looking outside of the U.S. Here’s a practical look at where to begin.