Journelle’s Facebook brand page does an excellent job of communicating luxury with professional product shots. Journelle’s cross-promotion of their social networks, alongside press coverage hits, photos with quotes and CEO picks featured on Facebook make the brand’s social efforts a hit with their followers.
Kendra Scott Jewelry does a great job with their messaging and content. Their use of promotions and photos of their fans wearing their accessories sparks high engagement. The company does an excellent job of communicating new news and accessories with complimentary looks curated by their team.
Kitchen Cabinet Kings offers a memorable aesthetic in their branding that makes shopping for cabinets fun and fit for royalty. We’re impressed with their consistent use of product images and savvy tab usage (linking to email signup). Their educational posts that include industry tips and how-to information from their website communicates industry authority and a trend-spotting point of view. The overall brand execution communicates quality and transparency, taking a standard product and making it fresh and vibrant with added prestige.
Livescribe does a great job of immediately communicating their product offering, with a clear product shot and an example of a customer using their product in real life. We especially like their use of tabs that includes Get Satisfaction customer support and in-page shopping. The company’s post do a great job of sharing how customers use their products to improve their lives. Livescribe definitely captured our attention with their smartpens and smart use of social media.
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