You’ll find many small businesses leveraging short-term promotional tactics to increase sales during the holiday. Whether you’re looking to increase trial, gain repeat purchases or move inventory — keep the following quick tips and tools in mind when finalizing your holiday sales promotion strategy:
1. Create free mobile coupons in minutes.
SMS Marketing NW research indicates that, “mobile coupons get 10 times the redemption rate of traditional coupons.” Not only can mobile coupon campaigns improve redemption rates, they can ease the burden of rising printing costs, and scalability.
So, if you’re looking to enact a quick mobile coupon promotion, consider Keypons. Their online application aims to make it easy for any business to create and promote offers to on-the-go customers. Small businesses can easily name their keypon, type an offer, set expiration, add images, maps, and phone number and then promote the coupon via social media and SMS.
2. Run a social media contest with ease.
Social media contests are a great way to engage your customers and support short-term sales goals. But there is nothing worse than spending hours developing a social media contest only to see it sink into obscurity.
Instead, improve your chances for social success and use customizable contest platforms. Create a cost-effective sweepstakes, photo contest and even a Twitter contest using tools like Binkd. Setup a contest free of charge, preview it and pay for it only when you are ready to start and happy it will suit your needs. Also, try their Twitter Contest App for free.
3. Create a loyalty program on the fly.
Do you need to get people walking through your door, drive sales, pick up slow hours and increase social media exposure over the holiday? Guess what? There’s an app for that!
Connect with customers as soon as they walk in and send them personalized rewards with LoyalBlocks; an app that transforms your store into a loyalty zone where customers simply walk in and get rewarded.
This app earns high marks for ease of use given you can set-up and customize your very own app on board the LoyalBlocks platform, then fill your app with custom specials, punch card offers, in-store content and you’re ready to go live!
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