CEO Approved: 3 Business Tools Every Startup Will Love

Here are my top three business tools every startup needs in order to succeed.

We all have it—the urge to take something small and convert it into something memorable. For instance, if you have ever launched a startup you know what it takes: information, drive, hard work and access to the right technology. Luckily, there are thousands of business tools designed to make your life better; but only some of them are designed specifically with startups in mind.

From developing your business plan to managing social media accounts, here are my top three business tools every startup needs in order to succeed.


  1. Enloop

    Once you are ready to set your startup idea into motion it’s time to complete your business plan. Simplify the tedious and complicated process of crafting an investor ready startup plan and stay organized with Enloop. Enloop is a free online business plan writing app that guides you through the entire business planning process.

    With additional pricing options (in the range of $10-$40 per month) Enloop is incredibly user friendly. Simply enter your data into the app, and Enloop will generate: sales, profit and loss, cash flow, projections, and more. Even better—for every portion of your plan, Enloop will give you a customizable business plan.

  2. Insightly

    Don’t ever leave a customer behind with Insightly, an online small business CRM tool. Corresponding with a new client via email? Insightly will instantly save and edit contact information, and link the email contact to the task. Even better, Insightly will also cleverly link up the email sender to the task, opportunity or project if they are already in Insightly.

    Never lose an important email attachment again. Insightly automatically associates important emails and attachments with the projects they’re affiliated with so that you always have access to “who said what” in front of you at all times.

  3. Buffer

    Make your business life easier and never forget to publish your company’s content across social media platforms with Buffer. Just because you’re busy with business meetings and investors, it doesn’t mean that your marketing has to lag. Buffer automatically posts content across multiple social media accounts throughout the day.

    Not only will Buffer help you keep your social media presence consistent (when your schedule won’t permit you to post yourself), but it also saves time by automating the scheduling process Meanwhile you can stay in the know with analytics. Buffer shortens links for you, and provides metrics that you otherwise wouldn’t be able to find, such as how many clicks you received, etc.

Set your startup apart from other businesses and find a little more balance in your life with these three business tools. With Insightly, Buffer, and Enloop, all of your business needs can be achieved with a simple click.


Edward Lakatis is the CEO of Zapporoo, an app design company. He is passionate about all things related to app design and concepts. He loves to help entrepreneurs bring their apps to market.


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