Why Entrepreneurs Should Strive To Be Micromanagers

The last thing you want to do is harass your employees. But that doesn’t mean you should be hiding in your office, either.

Photo: Nash Riggins, Scotland-based American business journalist; Source: Courtesy Photo
Photo: Nash Riggins, Scotland-based American business journalist; Source: Courtesy Photo

There’s nothing worse for your employees than scrambling to finish a particularly arduous task whilst two or three managers are breathing down their neck.

Most of your team will crave a certain degree of autonomy, and there are plenty of studies out there that associate a direct correlation between work independence and productivity.

After all, when a manager is scrutinizing every minor detail of an employee’s work, progress inevitably slows – and you’ll often miss out on the bigger picture as a result.

That’s the common view, anyway. But to be honest, there’s nothing wrong with a little micromanagement. In fact, it can be an extremely effective way of powering your company forward – as long as it’s practiced in moderation and applied when necessary.

Here are three ways it always pays to micromanage:

 

  1. Responding to customer feedback.

    Just because you’re outsourcing your public relations campaign you shouldn’t assume that somebody else is dealing with negative customer reviews. It doesn’t take many complaints to cripple a product, so act upon negative feedback as swiftly and decisively as possible.

    As your company’s leader, it’s crucial to let customers know you’re listening – and if they’ve got a legitimate complaint, that it will be resolved. Responding to queries needn’t take up a huge chunk of your day, but it will be received well.

    A direct response makes customers feel valued, and they’re far more likely to turn the other cheek and give your business another shot as a result. Likewise, one-on-one customer service will inevitably wow would-be customers and potential investors. Even the best PR team in the world can’t buy you that sort of grassroots brand building.

  2. Attracting top talent.

    As a growing small business, you should be involved in (and have access to) every step of the hiring process. Each and every person you hire needs to fit snugly into the big picture and company culture. Who has a clearer idea of what that picture is supposed to look like than you?

 

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