Out-of-home advertising [Outdoor Advertising] is made up of more than 100 different formats, totaling $6.99 billion in annual revenues in 2008 in the USA.* Using vehicular platforms to establish a mobile brand presence is common place, however innovation is not. The medium influences how a message is received – and for many brands developing the right prioritization, defining where to be, when and how often is not an easy recipe to bake. However, ingenuity and innovation drive the performance of today’s top industry newcomers. Read more at www.YFSentrepreneur.com.
Monthly Archive: September 2010
Good intentions will put your life on hold. The best intentions will not equip you for success. Personal fulfillment is looking at your life and seeing results. If you don’t see results, is it possible that you stopped making decisions? The main reasons entrepreneurs delay decisions is fear of the unknown or a perceived deficiency in some area or another. Fearlessness is the battleground won — the birthing of achievement, both personally and professionally. The bottom line is … if you don’t do anything – you won’t receive anything. To put it another way, you can’t get where you’re going if you stay where you are at.
Hip Hop Legend Jay-Z and Billionaire investor Warren Buffet speak with Steve Forbes to discuss their success and the road less traveled to achieve it. Business is about meeting the wants and needs of others. There are universal truths in operation behind the most successful entrepreneurs and profitable companies. A business that has the foresight to activate philanthropic principles will ultimately grow sustainable, smarter and more profitable companies -period. I recommend that every entrepreneur take a peek at this interview. Here are some key takeaways from the Forbes Interview.
Just living is not enough. The excitement of the unknown coupled with a passionate desire to succeed is the life blood of many entrepreneurs. In the words of Ghanaian diplomat and former Secretary-General of the United Nations, Kofi Annan, “To live is to choose. But to choose well, you must know who you are and what you stand for, where you want to go and why you want to get there.” Life … and business, is the sum of your choices. Life is full of decisions – and every successful company is led by an entrepreneur that made a good decision by simply getting started…
Staying productive and ahead of the curve proves to be easier than expected these days. When you find a gadget that makes your life so much easier or fits your personal style — its admittedly theraputic and a breathe of fresh air. So, YFS makes it a priority to search the globe for some very stylish, innovative and functional gadgets that may make your life as an entrepreneur more stylish, productive and effective. Take a peek at our latest finds…
PR, Philanthropy and Social Media – a winning combination. Giving is the quickest way to receive. It’s a novel concept with seeds of epic proportion. Many companies are blithely unaware of the huge part that philanthropy and cause association play in branding, business development and a brand’s overall equity [image]. And with Social Media comes ‘social responsibility.’
Initiating two-way conversations, supporting causes greater than one’s self [charitable aid/donations] and building strong brands is not an easy task. But leave it to a new breed of PR maven’s that lead the pack in holistic and socially aware public relations. Amongst them is newcomer, Natasha Huang with the recent launch of NH Media – a boutique PR firm based in New York.
Thriving entrepreneurs understand and develop an awareness of a few simple truths: positive thinking, habits, decisions and actions build successful people and in turn powerful businesses. Super achievers, trail blazers, and young guns all embody one common denominator – they have a vision that controls their destiny and lifestyle. For people without a vision, their destiny and lifestyle is ultimately controlled by others. For the former, simply put – they are motivated!
Motivation is defined as the activation or energization of goal-orientated behavior. Motivation is said to be intrinsic [natural] or extrinsic [external]. Some people are naturally motivated within and others need an extra push. According to the experts, motivation from outside influences has been shown to lead to more positive outcomes, such as wellbeing, increased productivity and satisfaction. This is why, no matter where you’re at on the motivational curve, it is important to surround yourself with like-minded people.
American Author [one of the greatest writers on success], Napoleon Hill said it best, “The whole world steps aside for the man who knows where he is going.” Fast forward to 2010 and step aside for the woman who is on a clear path of hip happiness — Gabrielle Bernstein. When you consider the pure essence of fearless empowerment and entrepreneurial gusto — Bernstein is sure to rise to the top of the list.
One can never get enough of it – productivity that is. Every successful entrepreneur requires quick, flexible and smart business solutions. Utilizing cutting edge online applications and business tools will improve your life and business operations. The ability to organize operations has a direct impact on the success of your business. Productivity is directly related to profitability. Therefore, without further ado, here’s a look at YFS Magazine’s coolest apps for savvy businesses.
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